CEA Industries expands holdings to 388,888 BNB with $33 million buy, eyes 1% of supply by year-end

CEA Industries announced Tuesday it had purchased another 38,888 BNB worth around $33 million, maintaining its position as the world's largest corporate BNB treasury.

In July, the Nasdaq-listed company announced that it was shifting its primary focus from nicotine vapes to building a BNB treasury, changing its ticker symbol from VAPE to BNC. It recently closed a $500 million private placement to support its treasury strategy, led by 10X Capital and Changpeng Zhao's YZi Labs.

The latest acquisition builds on the $160 million worth of BNB the firm bought last month, bringing CEA Industries' total holdings to 388,888 BNB, valued at approximately $330 million.

The firm targets acquiring 1% of the total BNB supply by the end of 2025, which, if achieved, would put its holdings at roughly 1.4 million BNB, worth around $1.2 billion at current prices, according to The Block's BNB price page.

"We see BNB as the most compelling digital asset with massive, under-recognized potential," CEA Industries CEO David Namdar said. "Our mission couldn't be clearer: every purchase amplifies our conviction, deepens our exposure, and accelerates us toward our bold target of owning 1% of the entire BNB supply."

BNB reached an all-time high of approximately $900 on Aug. 22, subsequently falling 6.2% to $844.25 amid the broader crypto market correction. BNB Chain is the largest blockchain ecosystem by daily active users and decentralized trading volume, with over $12 billion in total value locked.

CEA Industries argues that its single-asset focus on BNB distinguishes it from diversified treasuries, enabling it to capture network effects, generate on-chain yield, and align with the ecosystem’s long-term growth. If its full treasury plan is executed — including up to $750 million from warrant proceeds — the company’s BNB holdings could exceed $1.25 billion, ranking among the largest digital asset treasuries worldwide.

The trend of corporate crypto accumulation has recently expanded beyond Bitcoin and Ethereum, with companies establishing treasuries based on altcoins such as Solana, Litecoin, XRP, and BNB. Other firms, including B Strategy, Nano Labs, and Windtree, also intend to build BNB treasuries.