Morgan Stanley is acquiring discount broker E*Trade for $13B

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Investment banking giant Morgan Stanley is buying discount broker E*Trade Financial Corporation for $13 billion.

The all-stock deal is set to be announced today, according to a report from The Wall Street Journal. The takeover is said to be the biggest by a giant U.S. bank since the 2008 crisis.

“We’ll take on Schwab. We’ll take on Fidelity,” James Gorman, CEO of Morgan Stanley, told the Journal. “This isn’t about legacy-building; it’s about getting [Morgan Stanley] ready for prime time.”

The Morgan Stanley stock is down by over 4% in the pre-market hours. It remains to be seen how the stock reacts when the market opens.

In November, brokerage giant Charles Schwab agreed to acquire rival TD Ameritrade in an all-stock transaction valued at $26 billion.

Notably, E*Trade is also a crypto-friendly brokerage like TD Ameritrade. E*Trade was said to be preparing to offer trading in bitcoin (BTC) and ether (ETH), but there has been no official announcement in that regard yet.

AUTHOR

Yogita Khatri is a senior reporter at The Block and the author of The Funding newsletter. As our longest-serving editorial member, Yogita has been instrumental in breaking numerous stories, exclusives and scoops. With over 3,000 articles to her name, Yogita is The Block's most-published and most-read author of all time. Before joining The Block, Yogita wrote for CoinDesk and The Economic Times. You can reach her at [email protected] or follow her latest updates on X at @Yogita_Khatri5.

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